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Pro Audio > Music Think Tank
Thursday April 26, 2018. 03:12 PM
Music is an amazing form of art. No other way of transmitting information could overcome all possible barriers: language, age, nationality… But do we all know about it? Modern scholars believe that music is not just art, because it affects not only our consciousness, but...
Wednesday April 25, 2018. 08:55 PM
Modern technology is here to stay — that much is an understatement. In fact, not only is new technology here, it is progressing, and it is doing so at an increasing rate. Our lives are changing, revolutionizing, more quickly than anyone could have ever guessed. It has...
Tuesday April 24, 2018. 04:55 PM
It’s such an exciting experience for professional bands to get to a place where they’re able to go on tour. This means that it’s no longer a local garage band that only friends and family come to hear. Now, there are people in other states who want to hear the live version...
Monday April 23, 2018. 01:31 PM
The big social networks should be seen as the top of the funnel in converting your followers into dedicated fans. Here are the top 8 reasons you should use a GigRev Powered direct-to-fan micro-community platform to build a digital fan club and bring fans closer. 1. Fans want ...
Saturday April 21, 2018. 11:00 AM
Kenzie Fitzpatrick | The Benefits Of Participating In Your Local Music Scene Rachelle Wilber | Power Chord: 4 Equipment Essentials Every Electric Guitarist Needs Roland Tec | Essential Questions Concerning Songwriting Collaboration Hailey Stratton | 20 Creative Marketing...
Friday April 20, 2018. 10:15 PM
In a music-theatre context, there are a number of questions that must be answered before any song can be completed. Often when lyricists and composers collaborate on songs for a new show, these questions may be answered unconsciously or internally by each collaborator or not ...
“Support your local music scene!” Whether you’re in a band, work for or own a venue, are in the business of promoting, or are content with simply supporting your favorite artists and musicians, you’ve probably heard the above admonition at least once in your life. ...
Playing the electric guitar can be a lot of fun for many reasons. It can help you perform some of your favorite tunes in the world. It can even help you write a few incredible songs you can call your own. If you want to take complete advantage of your guitar proficiency,...
Tuesday April 17, 2018. 09:10 AM
If you’re like most musicians from humble beginnings, you likely don’t have a very large pool from which to gather money to support your dreams in the early stages. Here’s a collection of affordable, often free, resources to help you get your feet off the ground and save as...
Saturday April 14, 2018. 11:00 AM
Bree Noble | How To Sell Merch & Music At Shows Without Being Sales-y Robert Lanterman | Financial Lifehacks For Musicians Daniel Matthews | 3 Things To Do If Your Job Doesn’t Match Your Music Career Wallace Collins | Contracting With Minors In The Entertainment Industry...
Thursday April 12, 2018. 10:18 PM
When it comes to selling merch and music at live shows, it’s not uncommon for musicians to feel uncomfortable and out-of-their-element. This unsettling feeling usually causes musicians to avoid sales altogether. After all, we musicians are creatives. Deep down, we believe...
To dedicate a good amount of your time, energy, and resources on music is to accept that the financial reward rarely even doubles the sacrifice you put in. If you want to take your music seriously — even as a serious hobby — this makes some of your personal expenses a little...
Wednesday April 11, 2018. 06:25 PM
This happens to almost every career musician at some point or another. You have to start somewhere, and that means going on occasional short tours and playing gigs in town. Then, there are those days you need to take off from work to record. If all of these things go well,...
Tuesday April 10, 2018. 07:49 PM
Contracting with minors in the entertainment industry can be a legal minefield. From talent bookers and modeling agencies to technology start-ups and other computer software companies, the predicament of employing or contracting with a party under the age of eighteen has...
Monday April 9, 2018. 10:00 AM
Business cards, we’ve all had them. Some of us swear by them, others say “neh” and do away with them. Whatever type you are, I’m sure someone’s handed you one at some point. And you probably thought, “what the hell am I supposed to do with this?” Or maybe you were like “sweet...
Saturday April 7, 2018. 11:00 AM
Mark Knight | The Music Marketing Manifesto: 10 Principles For Success Michael Stover | Live Performances Are About More Than The Music Jordan Gates | Your Band Is Your Brand Mark Knight | How To Get Your Music On A Spotify Playlist (From A Band That Has)
Wednesday April 4, 2018. 10:39 AM
Unsigned bands: How do you promote your music in the most effective way? Read our ten principles for success. Five years ago, we were asked to write a simple marketing guide for unsigned bands and independent artists. We came up with ten principles for success and it was...
Tuesday April 3, 2018. 07:55 PM
I had started writing some posts and giving advice on my social media pages, as my way of giving some advice regarding some of the things that I see and hear, both at shows, and on artists’ social media pages. It always seemed to be the same things, coming from “artists,”...
Sunday April 1, 2018. 10:46 PM
A huge component of being successful in the music industry has to do with how you market yourself. Part of that comes from distributing your music and getting it into the ears of the right listeners. When it gets there though, it is crucial to make a great impression on...
Thank you to the Music Think Tank community for your committed readership and the insightful content that many of you have shared! Without your contributions, this website would not exist. If you have something to say about the music industry, we encourage you to consider...
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