Top: Passive Promotion
Pro Audio > Passive Promotion
Wednesday October 10, 2018. 02:00 PM
In a recent How I’m Promoting My Music This Month email newsletter (subscribe here), I mentioned that I was working through a long to-do list to promote my new album. Several subscribers emailed to ask for a copy of that list. It’s full of abbreviations, acronyms, and...
Friday October 5, 2018. 05:46 PM
Patreon has been doing a lot lately to help creators maximize their potential on the site. In addition to the recently launched Patreon U, I was invited to not one, but two special workshops: Special Offers & Membership Reboot. The former allows you to offer a limited-time...
Thursday June 21, 2018. 04:32 AM
You’re probably familiar with song share links that direct fans to the music service of their choice. For example, here’s one for my last single: There are several free and paid options. I can’t say that I’ve tried them all, but I’m partial to Feature.fm Smart Links. It’s...
Thursday June 7, 2018. 12:13 AM
A few weeks ago, I stumbled on this giveaway from Taylor Davis, and was blown away by what I saw: With almost two days left, she racked up over 3K entries, just by giving away a few CDs! All that social media action probably cost her $100 — $50 for the CDs plus shipping,...
Wednesday May 2, 2018. 06:30 PM
Playlist Push promises to help independent artists get their music on Spotify playlists, and gives playlist curators a way to monetize their music discovery. As of this writing, they have 242 curators across 60 genres with a total of 8 million followers. Campaigns start at ...
Tuesday April 17, 2018. 02:00 PM
As of today, I’ve spent $5888.35 on Facebook ads. Does that make me an expert? No way! Promoting music on Facebook, and Instagram through Facebook Ads, is a bottomless and constantly changing topic. Where do I even start? How do I know the advice I give today will apply...
Monday April 9, 2018. 05:29 PM
I’ve been looking for ways to boost my Spotify streams. What could be better than advertising directly on Spotify with an audio ad? That way people will hear my music without needing to click on anything first. And if they hear it, they’ll like it and want to hear more,...
Tuesday February 27, 2018. 08:33 PM
Which of my unreleased songs will people like? I have no idea. Friends and family aren’t much help either. Fortunately, I’m able to get unbiased feedback from fans of my genre through ReverbNation’s Crowd Review, which has been completely overhauled since ReverbNation’s...
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