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Saturday May 19, 2012. 04:40 AM
*Note: This post focuses on the use of trademark symbols within the United States. Have you ever wondered about trademark symbols and their uses? TM = trademark SM = service mark ® = registered trademark There are no laws which state a trademark or service mark must be...
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Wednesday May 16, 2012. 05:13 AM
I’ve often been asked, “How do you network or die?”  Here’s a quick list of my beliefs on the subject. Be Memorable Networking is not about personal gain. Be real. Create & nurture relationships. Build trust. Help others. Be Memorable. Your day will come! Be Ambitious Yet...
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Sunday May 13, 2012. 03:00 AM
Research Record Label Demo Submission Policies There are tons of internet resources regarding the instructions on how to submit demos to a record label. I’m here to tell you that there are no standard record label demo submission policies. Labels, even those working...
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Tuesday May 1, 2012. 07:15 PM
I ran across a cool Hypebot post by Robin Davey titled, What The Music Industry Can Learn From Glen Bell – Founder of Taco Bell. Followers of Network or Die know I often suggest that indie musicians not only seek inspiration outside of their chosen genre, but outside of the...
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Saturday April 21, 2012. 04:45 PM
I just thought I would pass on this cool Direct-to-Fan Music Marketing 101 SlideShare presentation. Big thanks to Hypebot, Michael Brandvold and Brian Thompson for putting this out there!
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Thursday April 19, 2012. 06:10 PM
2 things – the Great New Metal Kickstarter Campaign was a success, and… I’m pretty pumped about my position as Great New Metal Music Marketing Authority (Read Official Press Release) because if I know 2 things well – it’s metal and the business of music. Put them together...
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Monday March 26, 2012. 08:36 PM
  This post was originally recorded as a Shout. You can listen to that above. I just thought it was worthy of print. We all know that indie musicians are not normally known for their sales skills. Whether they don’t wanna do it, don’t feel comfortable with it, or just don’t...
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Tuesday March 20, 2012. 05:31 AM
For metal fans, wearing t-shirts from their favorite bands is an important way to show support for musicians, for artists, and to identify themselves as part of a larger community. That’s the message from entrants in Great New Metal’s recently concluded video contest where...
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Monday March 19, 2012. 06:00 PM
In an obvious “swipe” at Square, Paypal announced PayPal Here earlier this week.  Aside from a triangle shaped credit card swiping attachment, it also includes a merchant app.  This allows it to track receipts, process credit/check payments via photo, without the...
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Photo courtesy of ThisIsChris.com What have you done to actively recognize your fans?  What do you do on any given day to keep your band fresh in their minds?  More importantly, how have you increased sales via fan interaction?  Procrastination is a career killer. Don’t...
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Thursday March 15, 2012. 07:30 PM
Noteflight, LLC introduces Noteflight Publishing Service. This is where you say, “OK, who or what is Noteflight, LLC, and what does this Noteflight Publishing Service do?” We’ll here ya go: Noteflight is an online music writing application that lets you create, view, print...
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Tuesday March 6, 2012. 06:49 PM
Jesse Cannon over at Musformation dug up this old Tunecore video explaining copyrights. Yep, I decided to steal it and pass it along myself.
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Saturday February 25, 2012. 11:10 PM
How to Launch the XXXX Out of Your Mixtape/Album Part 1 is an informative video by Markus of BeatsByMarkus.com fame. While geared heavily toward the Rap community, there’s tons of usable info for every indie musician.  Good, solid advice from someone who has made a living...
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Album A collection of audio or music tracks, usually connected by a common artist, genre, or theme. Note: The definition above was listed in my e-book, THE LANGUAGE OF MUSIC: Buzz Words & Terminology, available in the FREE Downloads section.  If you dispute a definition ...
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Wednesday February 22, 2012. 09:15 PM
Have You Taken The Oath? Well, here’s your chance, literally. No, really … take it with you! Many of The Oath loyalists have printed copies of my original work, written it down in their notebooks, saved it to their desktop, etc.  I know of one indie musician who has it writt...
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Friday February 17, 2012. 06:47 AM
Line 2 of Oath of the Indie Musician states, “I have developed a concrete plan with specific goals and dates.” In Take The Oath: A Practical Pocket Guide for the Career Indie Musician, I point out that a specific goal has a greater chance of being accomplished than a general...
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Thursday February 16, 2012. 05:22 AM
Airplay A term used in the radio broadcasting industry to state how frequently a song is being played on over-the-air radio stations. Note: The definition above was listed in my e-book, THE LANGUAGE OF MUSIC: Buzz Words & Terminology, available in the FREE...
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Saturday February 11, 2012. 10:01 PM
Granted, in this day and age the entire world is indeed your stage, and you should definitely take advantage. Just don’t get too caught up in the hype. Spending most of your free time promoting music via social networks to an online crowd is more often than not – counterprodu...
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Wednesday February 8, 2012. 03:28 AM
Aggregator A web site or computer software that aggregates a specific type of information from multiple online sources, such as industry news, mp3’s, bands, music videos, etc., and groups them together in one place. Note: The definition above was listed in my e-book, THE ...
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Sunday February 5, 2012. 02:26 PM
I ran across a pretty cool article over at John Ozajca’s Music Marketing Manifesto website today. It’s actually a guest post by Sam Chapman, MD at Music Live, the UK’s leading entertainment agency. Once signed to a major label, Sam has written a very good rant in defense...
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