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Pro Audio > Musicians

Wednesday March 13, 2024. 07:56 PM
When Spotify launched Marquee two years ago, I was positively giddy. My first post on the subject proclaimed that it was even better than Meta ads. Finally I had a way to reconnect with my listeners on Spotify, or at least those deemed part of my “reachable audience.” ...
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Wednesday January 24, 2024. 05:25 PM
Before you ask, yes, that’s Christopher Columbus, who set sail across the Atlantic on a voyage to discover some fresh jams. I previously wrote that using Spotify Discovery Mode was a no-brainer. I’ve heard it compared to standing up at the theater. Sure, the first person to...
    0
Monday December 4, 2023. 05:09 PM
Showcase is the newest campaign type in Spotify’s promotional arsenal, alongside Marquee and Discovery Mode. It inserts a sponsored recommendation on the home screen of the app, like so: You pay whenever someone clicks on it, typically around $0.30-0.40 depending on your...
    4
Thursday November 2, 2023. 08:03 PM
I’d heard good things about Playlist-Promotion.com before their manager Andi reached out to me in mid-July. He offered me a campaign valued at $350 for the purpose of a review. I knew they could deliver a good number of placements and streams safely (my #1 priority), but I...
    2
Monday October 23, 2023. 08:42 PM
Three months of no posts! I’m sorry. But I’ve got a good excuse… Earlier this month I released my 13th studio album, Underneath These Dying Stars. I’ve got a lot to share with you, but I thought I’d start with something relatively painless and uncontroversial. When’s the...
    1
Monday July 24, 2023. 09:07 PM
Over the years I’ve managed to rack up over 17K subscribers to my YouTube channel despite only having a couple of “real” videos. Sure, I could take my phone to the beach and lipsync. But I won’t. I’ve spent my entire adult life learning how to play the piano, sing, write...
    3
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