Volumetric, VR Video Creation Explored At FMS ‘19

Free conference sessions discuss the growing
improvement of volumetric and VR video capture and production

Santa Clara,
CA – Volumetric, photogrammetry and VR video
take center stage at this year’s Flash Memory
Summit (FMS) Thursday, August 9 at the Santa Clara Convention Center as content
creators and M&E experts explain how the emerging technologies help filmmakers
create immersive experiences and traditional content for business applications
and consumer entertainment. 

The no-cost
sessions (https://tinyurl.com/yy94faek) will
walk attendees through the technologies, strengths and weaknesses and show real
world word examples of recent production projects. 

Leading off
the sessions award-winning cinematographer Andrew Shulkind and technical
creative Andrew Cochrane discuss their most recent work in the field including
the project THE 100% which recently received the Tribeca X award.  These two immersive entertainment production
experts will explain the creative and technical challenges that are many orders
of magnitude beyond 4K and 8K projects to more quickly and easily produce
entertainment and business training content. 

The
widely-heralded filmmakers noted that 10TB of content is just the beginning
when you’re dealing with today’s volumetric/VR content which easily produce
more than 10X the data that has to be quickly captured and reliably stored for
interactive, immersive video projects that require a strong blend of narrative
focus, artistic savvy and technology problem solving.  The Andrews will detail the issues and
challenges they each had to overcome for a wide range of brand, studio,
business and governmental interactive and immersive projects. 

“Virtual
reality content creation, cinematic virtual reality and volumetric capture
technologies have made tremendous strides in recent years,” Allan McLennan,
PADEM Media Group chief executive and conference sessions moderator, noted, “and
we’re glad to see FMS management make available sessions that bring together
all of the interested parties – content creators and technologists – to discuss
the challenges and opportunities available with volumetric and VR video
production especially since we will soon have 5G technology available to seamlessly
move the data intensive content over the Internet so it can be more widely used
and enjoyed.”

McLennan will
also moderate a panel of  VR filmmakers
from Intel and Verizon’s RYOT studios as well content capture, creation and
storage experts from Intel, Nvidia and NETINT Technologies.  The panel will discuss the increased adoption
of VR for commercial and business applications and how volumetric will enhance
and enrich spherical video by delivering true realism where viewers can
actually move around in 3-D virtual spaces. 

While the
possibilities of the emerging video technologies are endless, McLennan said he
was glad to see FMS provide an opportunity for industry experts to discuss the
massive challenge that is often overlooked…what to do with the endless, enormous
data files being created by VR platforms.

In addition
to the two educational/informational sessions, McLennan will also moderate a
special open mic discussion between the panelists and the audience to explore the
potential and challenges of everyone being able to live the Ready Player One
virtual experience. 

In addition
to registration for the no-cost Thursday volumetric/VR sessions (https://tinyurl.com/y3jug4kd), the
Flash Memory Summit 2019 will also showcase the latest in flash memory design,
production and application with over eight simultaneous panel session tracks
and 16 keynotes speakers from industry leaders around the globe.  Featuring the latest technology trends, new
products and a broad range of storage applications including automotive, cloud,
enterprise, mobile/wearables that are requiring a new generation of solutions
for tomorrow’s organizations and consumers. 
The event will also include expert table discussions, performance
testing opportunities, venture capital opportunities overview and enhanced
women in technology sessions.

About the
Flash Memory Summit

Flash Memory
Summit, produced by Conference ConCepts, showcases the mainstream applications,
key technologies, and leading vendors that are driving the multi-billion-dollar
non-volatile memory and SSD markets. FMS is now the world’s largest event
featuring the trends, innovations, and influencers driving the adoption of
flash memory in demanding IoT, smart city, automotive and enterprise storage
applications, as well as in smartphones, tablets, and mobile and embedded
systems.