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Lumon Terminal Pro in Apple's online store is a master-class on media marketing

Thursday March 27, 2025. 07:29 PM , from AppleInsider
Lumon Terminal Pro in Apple's online store is a master-class on media marketing
Apple offering a Lumon Terminal Pro from the Apple TV+ hit 'Severance' is the kind of 360-degree cross-promotion that all the other streamers — except one — could only wish for.You'd buy one if you could — image credit: AppleBack in the '80s, the marketing buzzword of the day was 'multimedia.' But at the time, it was just a buzzword because what it really meant was that a film or a TV show would have a novelization.Just as they had before, just has they have since. Continue Reading on AppleInsider | Discuss on our Forums
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https://appleinsider.com/articles/25/03/27/apples-lumon-terminal-pro-in-the-store-is-a-master-class-...

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