‘Severance’ surpasses ‘Ted Lasso’ as Apple TV+’s most watched series

Adam Scott in “Severance”
According to Apple, hit series “Severance” has set new all-time Apple TV+ records, launching as the platform’s No.1 series ever based on number of unique viewers from January 17 through February 17, 2025.

Nellie Andreeva for Deadline:
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The series claimed the #4 spot on Nielsen’s Top 10 Originals chart for the week of Jan. 13, which includes the first three days of the Season 2 debut being available on the service. Severance logged impressive 589 million minutes viewed in the U.S. over all existing episodes, 28% of them spent on the Season 2 opener, with the numbers expected to climb as the season progresses. (New episodes of the drama, from creator/exec producer Dan Erickson and director/exec producer Ben Stiller, drop weekly.)
Severance‘s return also has been a major driver of sign-ups, fueling a +126% increase in new subscribers between Jan. 1-19, 2025 vs. Dec. 1-19, 2024. That includes Apple TV+’s Jan. 3-5 free weekend where non-subscribers were able to sample the streamer’s originals, timed to the Severance S2 debut.
According to Apple, through Season 1 and half of Season 2, Severance already has amassed more viewers than any other Apple TV+ series, including three seasons of Ted Lasso, becoming the #1 most-watched series globally on Apple TV+, with top markets including the U.S., UK, Canada, Brazil, Australia, Germany, France, Mexico and Spain.
Along with viewership and subscriptions, Severance also has been driving conversation with an outsized pop culture footprint.

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MacDailyNews Take: It’s no surprise. Severance is that good!
See also: ‘Severance’ season one alone generated more than $200 million for Apple TV+ – January 21, 2025

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