Apple's iPhone 16e announcement takes a familiar approach

The iPhone 16e announcement video sticks to Apple's signature style, making a mid-cycle product feel just as important as a major launch.Tim Cook announcing the iPhone 16eThe company unveiled the iPhone 16e in a press release and a short video that looks and feels like a keynote presentation. The video features Tim Cook and other Apple employees introducing the product in a structured format, just like they would at WWDC or a September iPhone event.The pacing, transitions, and scripted delivery all mirror Apple's signature keynote style. Continue Reading on AppleInsider | Discuss on our Forums