Analyst estimates 89% to 96% of Apple’s revenue is linked to iPhone ownership

iPhone 16 Pro and iPhone 16 Pro Max feature a 48MP Fusion camera, a 48MP Ultra Wide camera, and the 5x Telephoto camera, now available on both models.
Apple gets roughly half of its revenue directly from iPhone sales. But the product is indirectly responsible for far more than that – 89% to 96% of Apple’s revenue – according to one Wall Street analyst.
Emily Bary for MarketWatch:
‎

Millions of people likely own iPhones but no other Apple products, Needham analyst Laura Martin wrote Tuesday. Yet even those iPhone wielders often generate revenue for Apple in other ways.
She estimates Apple could haul in $108 billion in services revenue next fiscal year, representing just over a quarter of overall revenue. And 100% of that services revenue is dependent on iPhone ownership, in her view… Then there are Apple’s other products, which she expects to together generate $97 billion in revenue next fiscal year. Martin thinks that ownership of those products is highly dependent on whether consumers also have iPhones, to the extent that perhaps 50% to 80% of people would “churn out” of these other product categories if they stopped using an iPhone.
For that reason, she calculates that 89% to 96% of Apple’s revenue is linked to iPhone ownership.

‎
MacDailyNews Note: Martin maintains a “Buy” rating on Apple with a $260 target price, so she must be confident in Apple’s ability to sell iPhones, at least.

We are currently about 1/5th of the way to being sustainable with Substack subscriptions.
Not a bad start!
Please tell your friends about MacDailyNews on Substack and, if you’re currently a free subscriber, please consider $5/mo. or $50/year to keep MacDailyNews going. Just hit the subscribe button. Thank you!

Read on Substack

‎
Please help support MacDailyNews — and enjoy subscriber-only articles, comments, chat, and more — by subscribing to our Substack: macdailynews.substack.com. Thank you!
Support MacDailyNews at no extra cost to you by using this link to shop at Amazon.
The post Analyst estimates 89% to 96% of Apple’s revenue is linked to iPhone ownership appeared first on MacDailyNews.