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Everyone Is Trying to Make This TikTok Go Viral—and It Never Will

Wednesday July 10, 2024. 01:00 PM , from Wired: Cult of Mac
The app’s algorithm is so powerful that ordinary TikTok users can’t get their favorite videos into the record books. Homegrown viral campaigns like the egg that took over Instagram are a thing of the past.
https://www.wired.com/story/everyone-is-trying-to-make-this-tiktok-go-viral-and-it-never-will/

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