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13.4 Million Kaiser Insurance Members Affected by Data Leak to Online Advertisers
Wednesday May 1, 2024. 03:00 AM , from Slashdot/Apple
'The presence of third-party trackers belonging to advertisers, and the oversharing of customer information with these trackers, is a pervasive problem in both health tech and government space,' he explains. 'Once shared, advertisers have used this information to target ads at users for complementary products (based on health data); this has happened multiple times in the past few years, including at Goodrx. Although this does not fit the traditional definition of a data breach, it essentially results in the same outcome -- an entity and the use case the data was not intended for has access to it. There is usually no monitoring/auditing process to identify and prevent the issue.' Read more of this story at Slashdot.
https://yro.slashdot.org/story/24/04/30/2218205/134-million-kaiser-insurance-members-affected-by-dat...
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