Apple licenses millions of Shutterstock images to train its AI models

Apple has struck a deal to license millions of images from Shutterstock in order to train its AI models.Other tech companies have obtained similar deals from Shutterstock to help develop visual AI engines, including Google, Meta, and Amazon. News of Apple's deal comes well after its signing in late 2022, and is expected to cost Apple up to $50 million.This follows on from news of previous negotiations between Apple and various publishers for similar AI large language model (LLM) training using content from news articles. Conde Nast IAC, and NBC are among the big media names that have allegedly been in talks with Apple about licensing their content.Apple is expected to make some major announcements about its efforts to add more AI technologies into its operating systems this June, at WWDC. Though often perceived as being behind its rivals in AI integration, Apple has made some innovations of its own. Continue Reading on AppleInsider | Discuss on our Forums