Apple offering musicians financial incentives to mix using Dolby Atmos

Apple wants more music supporting its Spatial Audio features to be produced, with it reportedly offering financial incentives to record labels and artists to use the technology.Apple Music subscribers will be familiar with Spatial Audio, a feature that allows them to hear positional audio in a track when equipped with suitable personal audio devices, such as AirPods Pro. It now appears that Apple wants more tracks to be produced that use Spatial Audio and Dolby Atmos on its service.According to people with knowledge of the incentives speaking to Bloomberg on Monday, Apple is planning to give more weighting of royalties to streams of songs that are mixed using Dolby Atmos. Tracks mixed with Dolby Atmos are able to be listened to via the Spatial Audio feature. Read more...