Gen Z loves Apple, teen iPhone ownership on the rise

Piper Sandler's latest teen survey reveals that Apple's brand is strong with Gen Z, with 88% of teens owning an iPhone and more wanting one.Piper Sandler's survey reveals 88% of teens own an iPhonePiper Sandler polled the teens from the 'first digitally native generation' in the semi-annual 'Taking Stock with Teens' survey. The investment firm carries out the survey semi-annually, releasing the previous results in October 2020. Read more...