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Email Spy Pixels are a Widespread Problem, Says BBC
Wednesday February 17, 2021. 05:11 PM , from TheMacObserver
At the BBC’s request, email service “Hey” analyzed its traffic and found two-thirds of emails sent to users contained a spy pixel.
Defenders of the trackers say they are a commonplace marketing tactic. This information can then be used to determine the impact of a specific email campaign, as well as to feed into more detailed customer profiles. Hey’s co-founder David Heinemeier Hansson says they amount to a “grotesque invasion of privacy”. And other experts have also questioned whether companies are being as transparent as required under law about their use. These pixels are tiny 1×1 images embedded in photos that can track a variety of data points. You could turn off “Load Remote Images” automatically in Settings > Mail, but then of course they would load along with other photos when you want to see them. Tags: email, privacy, Security
https://www.macobserver.com/link/email-spy-pixels-bbc/?utm_source=macobserver&utm_medium=rss&utm_cam...
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