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Analyst: Apple is investing heavily in R&D of new products

Friday May 17, 2019. 11:32 PM , from Mac Daily News
“Apple’s research and development spending has increased from $1 billion in 2009 to a projected $13 billion this year, not including stock-based compensation, according to a Thursday note from Bank of America analyst Wamsi Mohan,” Kif Leswing reports for CNBC. “”
“‘The patents around wearables suggest that Apple could be targeting AirPods with biometric sensors, Apple Watch with UV monitoring, gesture recognition for AR/VR applications, machine learning projects to enable autonomous driving and integration of various existing devices with a car,’ according to the note,” Leswing reports. “The analysts say that investors are focusing on the ‘apparent lack of ongoing innovation at Apple,’ but that they believe that Apple is appropriately investing in new product categories. ‘When the iPhone (once in a generation product) becomes the basis of comparison, everything else, however successful, looks incremental,’ the analysts write.”
“Apple’s massive scale can also mask how large some of its smaller product lines are,” Leswing reports. “‘The wearables business in just 4 years is the size of a fortune 200 company with [estimated] $15 billion in sales (similar to Netflix, Paypal etc.) but the sheer size of the iPhone of $155 billion in 2018 (similar to General Motors) dwarfs the rapid growth of the relatively smaller businesses,’ Mohan writes.”
Read more in the full article here.
MacDailyNews Take: Soon, we should start to see some of the fruits of Apple’s labor. Some things wicked this way come!
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https://macdailynews.com/2019/05/17/analyst-apple-is-investing-heavily-in-rd-of-new-products/
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