Adding iTunes to Samsung TV is a great move in Apple's long game that it has been playing for years

This will hurt sales of Apple TV 4K but in every other way, but adding iTunes Movies and TV Shows to Samsung television sets fits what Apple has been doing since at least the first days of the iPod. And, it's not over yet -- AppleInsider examines the origins of Apple's plan and just how it's setting the firm up for the future.