Millions Flock To Grow Virtual Gardens In Viral Roblox Game

Grow a Garden, a Roblox game created by a 16-year-old in just a few days, has shattered records for the most concurrent players in gaming history, surpassing Fortnite with over 21.6 million concurrent players at once. The Associated Press reports: Grow a Garden is as simple as its name suggests -- players can fill a plot of land with plants and animals, harvest and sell, trade or steal each others' bounty. The game is low stress, with an aesthetic reminiscent of Minecraft and a soundtrack of soothing classical tunes such as Mozart's Rondo Alla Turca playing in the background. Its popularity has further cemented Roblox' place not just in the gaming world but in popular culture -- for better or for worse, it's where the kids hang out.

Coincidence or not, Grow a Garden soared to popularity around the same time that Take-Two Interactive announced it would delay the launch of its wildly anticipated Grand Theft Auto 6 until next year. In late June, the gardening game logged 21.6 million concurrent players, surpassing Fortnite's previous record of 15.2 million according to Roblox. Analysts who follow Roblox's stock say Grow a Garden is helping boost the company's revenue and will push the company's quarterly earnings numbers above Wall Street's expectations.

While it's not clear if the GTA audience flocked to this simple gardening game to pass the time until then, the timing reignited the age-old debate about who gamers are and what titles are taken seriously by the video game establishment. It happened with Candy Crush, with puzzle games, with Animal Crossing. Are people who play cozy games true gamers? Or is the title reserved for the folks who shoot enemies in Call of Duty or drive around creating mayhem in GTA?

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