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40% traffic drop for Trump-friendly Target as "DEI" shoppers go elsewhere

Monday April 21, 2025. 03:40 PM , from BoingBoing
40% traffic drop for Trump-friendly Target as "DEI" shoppers go elsewhere
After the election, Target joined other retailers in making a show of ditching the 'DEI' programs aimed at improving employment prospects and conditions for black people, women, the disabled, veterans and other minorities. But Target isn't Tractor Supply, and its shoppers haven't taken happily to finding out their favorite grocery store is as Trump-tastic as all the others. — Read the rest
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https://boingboing.net/2025/04/21/40-traffic-drop-for-trump-friendly-target-as-dei-shoppers-go-elsew...

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