WordPress Launches AI Site Builder Amid Company Restructuring

WordPress.com has released an AI-powered site builder in early access that constructs complete websites with generated text, layouts, and images. The tool operates through a chatbot interface where users input specifications, resulting in a fully formed site that can be further refined through additional prompts.

While WordPress.com claims the builder creates 'beautiful, functional websites in minutes,' it currently cannot handle ecommerce sites or complex integrations. Users need a WordPress.com account for the free trial, but publishing requires a hosting plan starting at $18 monthly (less with annual subscriptions). The builder only works with new WordPress instances, not existing sites.

This launch comes as parent company Automattic recently cut 16% of its workforce and faces a lawsuit from hosting company WP Engine, which offers competing site-building tools.

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