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Intel Refreshes Iconic Brand
Thursday April 3, 2025. 06:11 PM , from Slashdot
![]() Brett Hannath, Intel's chief marketing officer, said the message reflects the company's belief that its products can unlock potential for employees, customers, consumers and partners. The original 'Intel Inside' campaign, launched in 1991, revolutionized tech marketing by making processors a key selling point for PCs with its recognizable sticker and five-note jingle. The strategy helped Intel differentiate itself from competitors like AMD and Cyrix during the PC market explosion. Read more of this story at Slashdot.
https://slashdot.org/story/25/04/03/1611223/intel-refreshes-iconic-brand?utm_source=rss1.0mainlinkan...
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