Are Black Friday deals really all that good?

In recent years the concept of Black Friday has spread beyond the US thanks to the web, such that millions around the world now go online at this time of year in search of bargains. But are the deals on offer really all they seem? A new report from Smartproxy suggests that they might not be. It highlights the tactics some sites use to create the illusion of savings. Many increase the baseline prices of products in the weeks before Black Friday. So by the time the 'discounts' hit, they're often just bringing prices back to normal. Data analytics tools… [Continue Reading]