Samsung TVs Will Get 7 Years of Free Tizen OS Upgrades

Samsung Electronics said it will provide Tizen OS updates for its newer TVs for at least seven years, starting with models released in March this year and some 2023 models. Business Korea reports: [Yoon Seok-woo, President of Samsung Electronics' Visual Display Business Division] emphasized that the seven-year free upgrade for Tizen applied to AI TVs would help Samsung widen the market share gap with Chinese competitors. Tizen, an in-house developed OS, has been applied to over 270 million Samsung smart TVs as of last year, making it the world's largest smart TV platform and a key player in leading the Internet of Things (IoT) era. 'AI TV will act as the hub of the AI home, connecting other AI appliances like refrigerators and air conditioners,' Yoon explained. 'We will expand the AI home era by enabling users to monitor and control peripheral devices through the TV even when it is off or when the user is away.' This connectivity is a key differentiator from Chinese competitors, according to Yoon.

In the first half of this year, Samsung Electronics maintained the top spot in the global TV market with a 28.8% market share by revenue. However, the combined market share of Chinese companies TCL and Hisense has reached 22.1%, indicating fierce competition.

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