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Everyone Is Trying to Make This TikTok Go Viral—and It Never Will

Wednesday July 10, 2024. 01:00 PM , from Wired: Tech.
The app’s algorithm is so powerful that ordinary TikTok users can’t get their favorite videos into the record books. Homegrown viral campaigns like the egg that took over Instagram are a thing of the past.
https://www.wired.com/story/everyone-is-trying-to-make-this-tiktok-go-viral-and-it-never-will/

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