Adobe Is Buying Videos for $3 Per Minute To Build AI Model

Adobe has begun to procure videos to build its AI text-to-video generator, trying to catch up to competitors after OpenAI demonstrated a similar technology. From a report: The software company is offering its network of photographers and artists $120 to submit videos of people engaged in everyday actions such as walking or expressing emotions including joy and anger, according to documents seen by Bloomberg. The goal is to source assets for artificial intelligence training, the company wrote.

Over the past year, Adobe has focused on adding generative AI features to its portfolio of software for creative professionals, including Photoshop and Illustrator. Adobe is requesting more than 100 short clips of people engaged in actions and showing emotions as well as simple anatomy shots of feet, hands or eyes. The company also wants video of people 'interacting with objects' such as smartphones or fitness equipment. It cautions against providing copyrighted material, nudity or other 'offensive content.' Pay for the submission works out, on average, to about $2.62 per minute of submitted video, although it could be as much as about $7.25 per minute.

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