Web 3.0 is upon us -- and it's set to shake up the digital landscape

Since the arrival of Web 2.0 at the turn of the millennium, the internet has had an escalating impact on the way we go about our daily lives. As Web 2.0 upgraded the earlier 'read/write' internet model to a medium that was altogether more interactive, we have seen social media platforms become ubiquitous. Little by little, these changes paved the way for the 'social web', with more user-generated content and information-sharing at users’ fingertips. Now, Web 3.0 is set to take things to the next level. A term coined by New York Times reporter John Markoff back in 2006, this… [Continue Reading]