Firefox unveils new-look logo and introduces new parent brand

Firefox has revealed its redesigned branding, including a new icon for its web browser, as well an introducing the logo for the new Firefox parent brand, some 18 months in the pipeline. As well as a new look, the icon features an updated color palette which is not just about aesthetics, but also accessibility. There's also a new, modern typeface, as well as what's being described as a 'new shape system'. Firefox says that the color palette it has chosen opens up new possibilities and allows for distinctive gradients, and a rounded typeface has been chosen to fit in with… [Continue Reading]