Why you should steer clear of “Florida Man Challenge”

Enlarge / 'Fun' as in 'fund transfer'
This week, a viral 'challenge' took Twitter and other social media by storm. The 'Florida Man Challenge' called for people to:

Google 'Florida Man' and their birthdate,
Find a headline about the activities of a 'Florida Man' that matched their birthdate, and
Post that headline to their social media account.

The challenge spread like a cat meme, so much so that typing 'Florida Man' into the Google search bar resulted in suggested entries that were almost exclusively calendar dates.

Everybody's Googling it.

When I walked into the @tb_times newsroom this morning, ALL of the top stories were about #FloridaMan. It was confusing until we realized why: Everyone is googling to see their Florida Man headline.
Of course, I wrote about it:https://t.co/nFMWQPbMRT
— Gabrielle Calise (@gabriellecalise) March 21, 2019

Doing this was, as we like to say at Ars, a really bad idea.
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