Creative destruction: Using data skills to rethink business cultures

Data should underlie every business decision. Yet too often some very human cultural artifacts really lead the business down certain routes where it moves away from modelling decisions on the best data. It’s only human. Yet to be a better human guiding the corporate machine we need to transcend the way 'we’ve always done it'. In the data age gut, tradition, and inertia shouldn’t be why strategic decisions are made. And yet, hand on heart, we all continue to do it, because that’s part of being human. Well, it’s time to be more than human, time to get creative. Time… [Continue Reading]