Adobe is Considering Whether it Wants To Design Its Own Chips

A growing number of technology companies are trying to manufacture their own chips, cutting their reliance on Intel and other chip providers. This week Adobe pondered making a similar move. From a report: At an internal innovation conference on Tuesday, Adobe CTO Abhay Parasnis posed the matter as a question for his colleagues, noting the significant increases in performance from chips designed specifically for specialized tasks, like machine learning. 'Do we need to become an ARM licensee?' he said, referring to the company whose underlying chip design is used across a wide range of devices, including computers, servers and phones.

'I don't have the answer, but it is something we are going to have to pay attention to.' Later on Tuesday, Parasnis told Axios that there are a range of ways that Adobe could get deeper into silicon. 'ARM does afford a model for a software company to package its technology much closer to silicon,' he said, adding Adobe could do that without literally making its own chips, including by partnering with an existing chipmaker.

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