The World's Biggest Spice Company is Using AI To Find New Flavors

After 130 years, it can be hard to come up with new flavors, so the world's largest spice company is becoming the latest food producer to turn to artificial intelligence for help. From a report: McCormick -- the maker of Old Bay and other seasonings, spices and condiments -- hopes the technology can help it tantalize taste buds. It worked with IBM Research to build an AI system trained on decades worth of data about spices and flavors to come up with new flavor combinations. The Baltimore, Maryland-based company plans to bring its first batch of AI-assisted products to market later this year. The line of seasoning mixes, called One, for making one-dish meals, includes flavors such as Tuscan Chicken and Bourbon Pork Tenderloin. Hamed Faridi, McCormick's chief science officer, told CNN Business that using AI cuts down product development time, and that the company plans to use the technology to help develop all new products by the end of 2021.

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