Chef makes Sno Balls from scratch

Bon Appétit pastry chef Claire Saffitz is at it again. You probably remember that she's tried her hand at making all kinds of popular junk food from scratch -- Oreos, Lucky Charms, Skittles, Kit Kats and more. Her latest from-scratch creation is a gourmet version of those squishy, marshmallow-filled, shredded-coconut-covered Hostess snack cakes known as Sno Balls. If I've learned anything from her videos, it's that making gourmet junk food ain't easy.
Just for fun, here's the Unwrapped footage (featured in the Bon Appétit video) that shows how Sno Balls are made in Hostess' St. Louis factory, not from scratch: