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Chinese Video Sensation TikTok Surpassed Facebook, Instagram, Snapchat and YouTube in Downloads Last Month

Friday November 2, 2018. 10:10 PM , from Slashdot
An app you may have never heard about is growing at an impressive rate. From a report: Beijing-based ByteDance's 2017 acquisition of tween and teen-focused social app Musical.ly is paying off. The company this year merged Musical.ly with its own short video app TikTok as a means of entering the U.S. market. Today, the result of that merger is sitting at the top of the U.S. App Store, ahead of Facebook. More importantly, it recently surpassed Facebook, Instagram, YouTube and Snapchat in monthly installs for the first time in September. According to data from app intelligence firm Sensor Tower, TikTok's installs were higher than those of Facebook, Instagram, Snapchat and YouTube in the U.S. last month. It surpassed the four other apps in terms of daily downloads on September 29, with 29.7 percent the downloads from this cohort of apps, the firm says. Further reading: China's King of Internet Fluff Wants to Conquer the World.

Read more of this story at Slashdot.
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