"Grandfluencers" take Tiktok by storm

Tiktok's user demographics famously skew young, but that doesn't mean older adults can't make it big on the video-sharing app— the AP ran a story this month on 'grandfluencers,' adults over 70 who build digital platforms. Over the weekend, an account called @retirementhouse introduced TikTok to four elderly adults: Peaches, Mabel, Hubert, and Eugene— and their account has gained followers at a stunning rate.  — Read the rest