Precisely CEO Josh Rogers: Understanding Data Integrity

I spoke with Josh Rogers, CEO of Precisely, about the concept of data integrity: what it means, why it’s so critical to effective data analytics, and the key issues involved. Among the issues we covered:

What’s the problem with data trust? A recent Forbes Insights report highlighted that 84% of CEOs do not trust the data they use to make decisions.
How do software solutions that address data integrity actually do their work? How do they fit into the overall stack?
What separates your solution from, say, other data integrity solutions?
Future of data quality? We may have less of a problem with it in the years ahead? Or more?

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Watch the video:

High levels of data integrity and data quality enable a data analytics process to offer truly accurate actionable insight.

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