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Customer service is key to a good app experience

Friday August 18, 2017. 03:43 PM , from BetaNews
A new survey reveals that 89 percent of Americans will recommend an app based soley on a customer service experience, but 47 percent will simply delete apps that are frustrating and don’t provide any customer support. The research from customer support company Helpshift surveyed over 2,000 18+ adults in the US and finds that 81 percent use mobile apps. Checking social media is the most popular activity, carried out by 66 percent, 44 percent read the news, 44 percent play games, 35 percent order food via apps, and 22 percent handle work-related tasks. However, there are findings that should give app… [Continue Reading]
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