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Podcast ad revenue could hit $2B in 2022, more than $4B in 2024
Tuesday May 10, 2022. 04:35 AM , from AppleInsider
Podcast advertising revenue could grow to more than $2 billion in 2022, and potentially cross the $4 billion threshold by 2024, according to new estimates.Apple PodcastsAccording to a study from the Interactive Advertising Bureau and PwC seen by Variety, U.S. podcasting ad sales are expected to grow 47% in 2022 to a total of $2.13 billion. Read more...
https://appleinsider.com/articles/22/05/10/podcast-ad-revenue-could-hit-2b-in-2022-more-than-4b-in-2...
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