Memoji telling people to say 'cheese' could improve iPhone photos

Apple wants iPhone users to take better photos of other people, by using a virtual character to convince subjects to look into the camera.Photographers generally want the attention of smiling subjects. Apple is known for using photography as a marketing point for its iPhone range. Its long-running Shot on iPhone campaign has been successful in demonstrating the kinds of images a user can take using an iPhone's camera. Read more...